Joy Morel is Senior Vice President, Marketing, Patient Engagement and Business Intelligence. A global marketing strategist with both business-to-business and business-to-consumer branding experience, she leads the team responsible for creating the strategy and programs that attract and engage new members and bring even greater value to our community.
Joy's marketing expertise has been well honed at several leading internet technology companies, including Verisign and AOL, where she developed both direct-to-consumer and business-to-business go-to-market strategies globally. Her background, and deep brand, media and product marketing experience, will be the foundation on which PatientsLikeMe continues to help people with any condition track their health, learn about living with disease and connect with others like them.
Joy holds a bachelor’s degree in marketing, communications and psychology from Virginia Polytechnic Institute and State University.